Oftentimes as entrepreneurs, we don’t see ourselves as the CEO, so-to-speak.

Why is that? Sounds too corporate, maybe?

Whatever name you want to give to your leadership, you MUST continue to show up as a leader in order for your business to continue to grow.

In other words, you must match your behavior to your goals.

Here are three key ideas to consider when you’re figuring out how you can up level the way you show up as a leader:

1. You cannot outperform your limiting beliefs. You must consistently work on your mindset about growth, abundance and trust.

2. When you’re feeling frustrated, it’s simply a SIGN:

🤷‍♀️  I need help. (Ok, who do you need to hire to get the support you need?)

👿  I am resisting. (Ok, what’s coming up for you? Write down exactly why you’re resisting, and figure out a way to either overcome it, or decide that what you’re resisting is NOT the right move right now. Trust yourself, but also call yourself out on resistance that’s based in fear.)

🥱  I am overwhelmed, tired. (Ok, let’s take a break. Let’s rest, recover, relax and revisit. Then, you’ll likely refer to “I need help” or “I’m resisting” once the feelings of overwhelm are removed.)

3. Rate your personal responsibility and integrity. You must do what you commit to doing, or hire someone for it. “It” must get done.

Remember, if you can’t trust yourself, your potential buyers can’t trust you either.

Putting in the daily effort, pushing through the resistance and fear, and making decisions quickly and wisely are all elements of this personal responsibility.

You are the captain of this ship!

Go full speed ahead with your CEO hat on!

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Meet the Author

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Sales Superhero

Katie Collins is a sales-boosting, client-generating business coach who helps you get over your fear of sales and visibility so you can finally make the impact, and the income, of your dreams.

As The Launch Squad’s Sales Superhero, Katie teaches you how to have successful sales conversations (without being pushy), get clear on your message, craft your offer, and structure your program content, including your launch strategy, with an offer that really sells.

Katie creates a safe, nurturing space for you to explore your limiting beliefs and transform your fears. She’s trained in the Art of Feminine Presence and will lovingly push you outside your comfort zone in a way that makes you wonder why you ever wanted to stay there in the first place.

She’s often hired by 7-figure coaching companies to serve as a lead on their sales teams during launches, and has brought in over $4.5 million in coaching program sales.

With personality quiz results like enneagram 1, ESTJ, and The Connoisseur, she’s the very definition of a Boss. So if you’re brave enough, let her boss you into some stellar sales and the life you’ve been dreaming of.

When Katie’s not helping you achieve your sales goals, you can find her barefoot in Barbados or snowboarding in her home state of Colorado.